🎨 Chrome extension · free to start

Shop by color,
not chance.

Save your personal palette, scan any online store, and ColorFitFinder highlights every product that actually matches β€” clothes, shoes, accessories, and more.

β˜…β˜…β˜…β˜…β˜… Loved by stylists, shoppers & creators
12k+
active shoppers
340k+
palettes saved
80+
stores supported
4.8 β˜…
Chrome Web Store

How it works

Three steps from
palette to purchase.

ColorFitFinder lives in your browser. No new tabs, no separate apps β€” it activates the moment you open a shopping page.

01

Build your palette

Drop in hex codes, pick from curated seasonal collections, or use the seasonal color quiz to find a flattering starter palette.

02

Browse any store

Shop normally on Nordstrom, ASOS, Zara, H&M, and 80+ other retailers. ColorFitFinder watches in the background.

03

See your matches

Hit Scan β€” every product on the page gets a color-match score. The closest ones rise to the top. No more guessing under different lighting.

04

Save & organize

Bookmark matched items, group them by outfit, and revisit your saved looks anytime β€” all without leaving your browser.

What's inside

Everything a
color-conscious shopper needs.

Built for personal shoppers who care, stylists who bill by the hour, and creators who shoot on a budget.

Palette manager

Save unlimited swatches, organize by season or mood, and sync across devices with Pro.

Live page scanning

Scores every visible product image on the active tab in seconds β€” no redirects, no popups.

Seasonal quiz

Ten questions, instant archetype scoring β€” Warm Spring, Cool Winter, and six more β€” with a starter palette for each.

Saved match lists

Bookmark finds from any store into named lists. Review your best matches before checkout.

Works where you shop

80+ supported retailers out of the box β€” Nordstrom, ASOS, Zara, SSENSE, Net-a-Porter, and more.

Pricing

Free to start.
Pro when you're ready.

The core scanning experience is free. Upgrade when you want unlimited palettes, cloud sync, advanced filters, and priority support.

Free
$0
forever, no card required
  • Color palette (up to 12 swatches)
  • Page scanning on 80+ stores
  • Seasonal color quiz
  • 3 saved match lists
  • Unlimited palettes & sync
  • Priority support
Add to Chrome β€” free
Most popular
Pro
$29.99
per year
  • Everything in Free
  • Unlimited palettes & cloud sync
  • Unlimited saved match lists
  • Advanced match filters
  • Early access to new features
  • Priority support
Upgrade to Pro

Pricing and features may change as the product grows. Your existing access is never downgraded without notice.

Real users

They stopped returning
the wrong shade.

β˜…β˜…β˜…β˜…β˜…

"I'm a personal stylist and this has genuinely changed how I shop for clients online. I can scan a full product page in seconds and know exactly what works with their palette."

Lauren M.
Personal stylist, New York
β˜…β˜…β˜…β˜…β˜…

"The seasonal quiz helped me settle on Soft Autumn, then the saved lists made it easy to compare pieces before buying. Worth the Pro upgrade just for that."

Tanya S.
Fashion content creator
β˜…β˜…β˜…β˜…β˜…

"I bought it for the color quiz on a whim and ended up overhauling my entire closet. The match scores are approximate but surprisingly useful as a quick filter."

Rachel K.
Everyday shopper

Your best-dressed self
starts with the right palette.

Free to install. No account required to start. Upgrade to Pro when you're ready for cloud sync, advanced filters, and unlimited everything.

Compatible with Chrome 110+ Β· Works on Mac, Windows, and ChromeOS